Wine of the week: La Vieille Ferme Rose 2017

La Vielle Ferme rose• La Vieille Ferme rose 2018 review

The usually indifferent La Vieille Ferme rose is one of the great cheap pink finds for this summer

How surprising – and welcome – is the quality of the 2017 La Vielle Ferme rose? I bought a second bottle for this review, because I didn’t believe that the first bottle was so well done.

But it is, excellent and delicious. The La Viellie Ferme rose ($8, purchased, 13%) reminds us that rose doesn’t have to cost $25, doesn’t have to come in a fancy bottle, and doesn’t require a multi-million dollar marketing campaign. It can be an $8 bottle of screwcap grocery store wine — just what we’re looking for to mark the blog’s 11th annual rose extravaganza.

La Vieille Ferme is a decades-old cheap French wine (there’s red and a white besides the rose) that is best known for the rooster on the label and its indifferent quality. I taste the wines every year or so, and they usually taste like they always do – thin and a little bitter, the kind of wine made to sell cheaply in big bottles in a grocery store.

But the 2017 rose is much improved over previous vintages — missing the cheap wine raggedyness that it often shows. Look for a little red fruit (tart strawberry?), some minerality, and a freshness that the wine has never really had. The producer, the French giant Famille Perrin, apparently made a concerted effort to do something better than it has done.

Highly recommended, and a candidate for the 2019 $10 Hall of Fame. Buy many bottles, chill them, and then spend the summer enjoying their cheap goodness. What more can we ask of rose?

2 thoughts on “Wine of the week: La Vieille Ferme Rose 2017

  • By eric -

    Found in NYC for $9, made sure it was the 2017 (even checked this blog again in-store!). Pretty good with food, a great value overall.

    • By Wine Curmudgeon -

      Smart thinking to check the vintage. And I’m flattered you checked in store

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