Follow-up: The sham and hypocrisy behind the three-tier system

three-tier system
“Ain’t it grand to be doing journalism again?”

Was the cyber-ether outraged by my three-tier system post? Nope. It mostly agreed. And that may be the biggest surprise of all

The blog’s traffic for the two days after Thursday’s three-tie system post was greater than any two-day period in the past 18 months, about three times normal.

So one would expect lots of comments, lots of emails, lots of flaming, right? After all, this is the Internet in the second decade of the 21st century, isn’t it?

In fact, just the opposite happened: Hardly a murmur of protest, hardly any comments, and only one person who canceled their email to the blog. In my world, cancellations are the mark of a controversial post – the more controversial, the more cancellations. But in this case, more people were worried that I would be arrested for illegally ordering wine from an out-of-state retailer than the number who called me names. How weird is that in today’s cyber-ether?

But, after parsing what happened over the past couple of days, maybe it’s not really weird at all. That’s because almost everyone who doesn’t have a vested interest in protecting the system accepts it for what it is – obsolete and inefficient on its best days, and corrupt on its worst. So why bother to complain? As one comment put it: “The three-tier system exists only to protect distributors – the health issue is pure hypocrisy. …”

Which speaks to a larger and more troubling point – not just about wine regulation, but about how the world works these days. The sense is that those in charge will do what they want to do, be it in politics, banking, Wall Street, technology, or the Internet, and that there is little the rest of us can do about it.

Frankly, that is a decidedly un-American approach, and it’s one I don’t believe in. If I did, I’ve wasted most of my professional life, and I know I haven’t done that. And it also explains why I wrote the post and set up the reverse sting – if the Winestream Media is going to acquiesce, that’s all the more reason for the rest of us to rouse as much rabble as we can. Which I have done my entire professional life, and which I will keep doing until I am buried, keyboard between crossed arms.

And, sadly, it also explains why so many people were worried I would be arrested. They’ve forgotten what the news media is supposed to do, which is journalism — and which is not reprinting news releases touched up with bad, punny headlines When I was a young newspaperman, this sort of thing was common – the Mirage Tavern, the bible that wasn’t in the room, and so many more. These days, newspapers are assets to be butchered to make even more money for their owners, who are usually already richer than the rest of us.

Am I the New York Times, and will this post change the world immediately? Nope. But every bit helps, and especially at a time when we need help so badly.

5 thoughts on “Follow-up: The sham and hypocrisy behind the three-tier system”

  • By Tom Wark -

    Jeff,

    To your point, I can count on one hand the writers in the U.S. who in the course of a year of writing address the three tier system in their work (you get the index finger). You’d think the single most important thing derailing consumer choice and consumer access to wine would generate a little more interest — All we ask is one article/post per year.

    And moreover, you’d think writers would take a little bit of time to investigate the massive donations to politicians made by wholesalers every year. Nary a word. You’d think more writers would try to understand the legal and regulatory decision and claims that are made by those with vested interests. Again, one hand.

    In any case, well done.

    Tom…

  • By Jeanne Savelle -

    As John Lewis always said: get into GOOD TROUBLE! Thanks for doing your part.

    • By Wine Curmudgeon -

      Thanks, Jeanne. I agree.

  • By Lee Reese -

    I believe it is the carry over of the mob influence and mentality. It certainly is in my home state.
    Carry the banner!

    • By Wine Curmudgeon -

      Thanks, Lee… will keep trying.

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