Lots more wine on the shelf
Thought you saw a lot of new wines on store shelves this year? You weren ?t seeing things. Wine companies launched 423 brands in 2006, with more expected this year, according to a report from the Nielsen Co.
What ?s the reason for all of these new labels? Cheap grapes, especially in California, said the report, as well as marketers trying to cash in on wine ?s health benefits ? perceived or otherwise. Perhaps the most significant finding is that grocery store wine sales showed strong growth, doubling the increase in liquor store sales.
The study also found that:










Merry Edwards, one of the leading pinot nor and sauvignon blanc winemakers in the world, doesn ?t sell her wine to retailers. You can buy it in a restaurant (mostly of the fine dining variety), or you can buy it directly from
Peter Mondavi Jr., regardless of anything else (and there are a lot of anything elses with the Mondavi family), knows wine. He is the son of Peter and the nephew of Robert, two men who are among the handful who have helped California wine become some of the best in the world.
Ask foreign winemakers what their biggest problem is, and the answer is almost always the same: the historically weak U.S. dollar. ?We ?re getting absolutely slagged, ? says Hugh Hamilton, an Australian whose brands include Hugh Hamilton and Jim Jim.