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Tag Archives: the Wine Group

Winebits 328: Scottish wine, wine marketing, lawsuits

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Winebits 328: Scottish wine, wine marketing, lawsuits

Scottish wine for a Scottish dish, haggis

Talk about terroir: A Scottish winemaker — yes, that’s correct — says climate change has made it possible to make wine in his country. Christopher Trotter, a chef and food writer, wants to grow six acres of grapes in eastern Scotland, and says that the warmest weather in centuries will make it possible. One caveat: It’s still cooler than most of the world’s wine regions, so he has to use grapes that are cold hardy and that don’t necessarily make great wine. The article, from the Bloomberg news service, is also an excellent look at how warmer temperatures around the world will affect the wine business.

A glass of Chloe, please: The Wine Group, which gave the world Cupcake, is making another marketing play, this time with a brand called Chloe. As Robert Joseph writes, the company’s approach has nothing to do with wine per se, but with how it is sold to the public. Chloe is being marketed like jewelry or perfume, costing about one-third more than the $10 to $12 Cupcake. This is The Wine Group’s particular genius, and which is rarely seen in wine, that it can position its brands as lifestyle products and get a premium for what will almost certainly be a very ordinary bottle of Italian pinot grigio (given the quality of its other wines). But, as many have noted, the people who buy these kinds of wines aren’t buying them for what’s in the bottle.

Bring out the lawyers: The Wine Curmudgeon has always enjoyed watching companies sue each other over labels and brand names, and this one is particularly enjoyable. Beverage Digest reports that Diageo, the world’s largest drinks company, says family-owned Heaven Hill is trampling on its intellectual property in Canada with a product called Admiral Nelson spiced rum, which too closely resembles Diageo’s Captain Morgan spiced rum. How many billable hours will this require? The article discusses — seriously, I suppose — that one issue in the lawsuit will be how similar the character of Nelson, the greatest hero in British naval history, is to Morgan, who was a pirate. Sadly, wigs are no longer worn in Canadian courts, or this would be even more fun to watch.

Winebits 169: Fetzer sale, Yellow Tail lawsuit, women and wine lists

Chilean winery buys Fetzer: Concha y Toro, a Chilean producer whose products range from grocery store wine to the the pricey stuff, will buy Fetzer Vineyards from Brown-Forman, best known for booze brands like Jack Daniels and Southern Comfort. Brown-Forman will get $238 million for Fetzer and a couple of other wine labels as it flees as quickly as it can from the wine business. The Louisville-based drinks giant is yet another multi-national that saw that wine was a little more difficult to manage than it thought, following Constellation and Diageo. At least Brown-Forman was moderately successful with Fetzer, where sales increased from 2 million to 3 million case in the 20 years that it owned the brand. And it apparently turned a profit on the sale, which is more than Constellation did when it sold its Australian brands.

What's a kangaroo? Depends on who you ask. The Wall Street Journal reports that the company that owns Australian wine behemoth Yellow Tail is suing U.S. wine behemoth The Wine Group over the animal on the latter's Little Roo wines. Yellow Tail says the kangaroo on the Little Roo label looks too much like the wallaby on the Yellow Tail label, and is suing The Wine Group in federal court for trademark infringement. As noted elsewhere on the blog, does anyone really care about this stuff except the high pockets lawyers who are paying for their second homes with these lawsuits?

Treat women better, please: This, from Lauren Shockey, a restaurant critic at the legendary Village Voice: "[S]everal recent dinners have irked me enough to rant about the way I'm treated when it comes to ordering wine. In short, sommeliers and waiters think that just because I'm a young woman, I'm incapable or don't possess enough knowledge to a) navigate a wine list b) order the wine and c) taste the wine. Which is downright insulting." And Shockey is absolutely correct. Too many waiters and sommeliers treat young women this way, which does seem kind of odd since women buy more wine than men. But, if it makes Shockey feel any better, too many of them treat the Wine Curmudgeon as if he is incapable of ordering wine, as well. I think this has as much to do with the general lack of wine skill that most restaurants expect from their employees.

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