Regular visitors here have seen a lot of references to the term “previous vintage” over the past 18 months, particularly in regards to wines that are on sale. That’s because, thanks to the recession, store shelves are full of wines that aren’t the current vintage, but wines from previous vintages.
Typically, wineries release a new vintage every year, starting in the spring; the process is much the same as the one auto makers use when they introduce their new models every fall. In 2010, for example, most wineries released their 2009 whites and 2008 reds. That’s called the current vintage.
But what happens when retailers haven’t been able to sell all of the previous year’s current vintage? It becomes the previous vintage, and retailers cut prices to get rid of those wines to make room for the current vintage. In other words, every wine that isn’t the current vintage is the previous vintage. Note that this system doesn’t exactly apply to high end wines, which have limited distribution and are bought to age. But it is true for the other 90 percent of the wine in the world.
More, after the jump: